TikTok

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January 6th, 2026

Scaling on TikTok Shop isn’t about sending samples and hoping for viral content—it’s about...

Vitalii Khyzhniak

Head of Social Shopping at Teikametrics

November 12th, 2025

TikTok Shop has fully transitioned to GMV Max, its AI-powered campaign format designed to maximize gross...

Ali Tatarzyn

Director of Product

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