Amazon continues to evolve—and so should your approach. 

This report distills platform-wide advertising performance benchmarks to help you assess your campaign metrics, uncover new growth opportunities, and stay competitive in a shifting landscape.

Based on thousands of campaigns across categories and regions, this is your guide to where efficiency is peaking, CPCs are climbing, and opportunities are emerging.

📊 What’s inside:

  • Key benchmarks for ROAS, CPC, CVR, and AOV
  • Deep dives into category-level performance
  • Regional insights to guide expansion or reallocation
  • New insights on DSP and full-funnel approaches

💡 What you’ll gain:

  • A clearer view of where you’re over- or underperforming
  • Strategic tips to adapt to rising ad costs and new funnel dynamics
  • Data-backed signals for where to test, scale, or pull back

Don’t guess—get the data. Download your copy to see how your strategy stacks up.