How This Guide Helps

Most 2026 plans are being built on assumptions that no longer hold. Teikametrics’ analysis of 2025 data across thousands of sellers surfaced clear patterns showing that:

  • Growth opportunities are dispersed across multiple marketplaces, requiring teams to be more deliberate about where — and how — they focus
  • Capturing existing demand with bottom-funnel ads is no longer enough, pushing teams to rethink how performance is driven beyond search advertising
  • Efficiency gains increasingly depend on retail-specific AI, as generic AI workflows and incremental manual optimization fall short

This guide helps you plan with those realities in mind before budgets and roadmaps are fully locked.

What You’ll Walk Away With

✅ A data-informed lens for evaluating your 2026 marketplace strategy

✅ Insight into how leading brands will adapt to rising costs and complexity

✅ A practical way to pressure-test channel mix, advertising structure, and AI investment

✅ A concise planning checklist to translate insight into next steps

👉 Download the ebook to align your 2026 plan with real marketplace signals — and focus on the growth levers that matter most next year.