Amazon’s advertising tools have advanced substantially in recent years.
This free guide shows how top brands are combining Amazon Marketing Cloud (AMC) and Amazon’s demand‑side platform (DSP) to build full‑funnel campaigns that reach more shoppers, convert at higher rates, and drive significant growth.
What’s Inside
As forward-looking brands expand beyond Sponsored Ads, they’re discovering that combining AMC and DSP unlocks a powerful new engine for awareness, acquisition, and loyalty—if you know how to bring the pieces together.
This guide breaks it down.
What You’ll Learn
In this free ebook, you’ll discover:
- How top brands are using DSP to engage shoppers at every stage of the buying journey
- How AMC provides deeper audience insights and advanced multi‑touch measurement
- How advertisers are finding new audience overlaps and using them in DSP
- How real brands have improved reach, new‑to‑brand sales, and ROI with full‑funnel strategies (actual numbers included)
- How connecting AMC analytics with DSP execution creates a repeatable growth engine
Whether you’re scaling to new audiences or sharpening efficiency, this guide will help your team see how AMC and DSP work together—and how to make them work for you.
