Teikametrics is launching Walmart Onsite Display Campaign Management, a new capability that makes it easier than ever for brands to plan, launch, and scale high-performing display campaigns on Walmart, all from a single, unified workflow.
Why This Matters for Brands Advertising on Walmart
Display advertising on Walmart is one of the most powerful ways to influence shoppers beyond search. But until now, many brands have held back due to:
- Fragmented workflows between audience creation, campaign setup, and creative
- Limited targeting options that require manual workarounds
- Slow, disconnected execution that makes display feel complex and resource-heavy
Walmart Onsite Display Campaign Management removes those barriers—so brands can move faster, target smarter, and unlock full-funnel growth without adding operational overhead.
What’s New with Walmart Onsite Display Campaign Management
This release brings together audience creation, campaign setup, targeting recommendations, and creative activationinto one streamlined experience inside the Teikametrics platform.
1. Advanced Walmart Audience Creation
Go beyond default Walmart targeting with the ability to build high-value audiences, including:
- Lookalike audiences
- Propensity-based segments
- Brand affinity targeting
Brands can now create advanced audiences in minutes—without relying on manual filters or disconnected tools.
Benefit: Reach the right shoppers with precision, using Walmart first-party data to drive stronger relevance and performance.
2. Goal-Based Campaign Setup
Instead of starting from scratch, campaigns are built around your business objective. Choose from goal-based templates aligned to every stage of the funnel:
- Awareness
- Consideration
- Conversion
- Loyalty
Each template is designed to match how advertisers actually think about performance—not just placements.
Benefit: Faster setup and clearer alignment between campaign strategy and results.
3. Built-In Targeting Recommendations
Teikametrics’ Targeting Recommendation Engine (TRE) is now integrated directly into Walmart display workflows, providing guidance as you build and optimize campaigns.
Benefit: Reduce guesswork and confidently activate high-impact targeting strategies backed by data.
4. Creative Auto-Association from Walmart
Display campaigns automatically pull eligible creatives directly from Walmart’s Creative Hub, eliminating manual uploads and mismatches.
Benefit: Launch campaigns faster while ensuring the right creative is activated with the right audience.
5. One Unified, Full-Funnel Workflow
Audience creation, targeting, creative, and campaign execution now live in one place—inside Teikametrics.
Benefit: Brands can finally manage Walmart display as part of a cohesive retail media strategy, not a siloed experiment.
What Makes This Different
Walmart Onsite Display Campaign Management is the first SaaS solution to unify both audience building and campaign execution for Walmart display advertising.
That means:
- No switching between platforms
- No manual handoffs
- No disconnected decision-making
Brands can go from strategy to live campaign faster—and scale display with confidence as part of a broader full-funnel approach.
Who It’s Built For
This release is designed for brands and agencies running self-service Walmart advertising who want to expand beyond Sponsored Search and capture more value from display.
Whether you’re:
- A growing brand entering Walmart display for the first time
- An established seller looking to scale efficiently
- An agency managing campaigns across multiple clients
This capability makes Walmart display easier, faster, and more impactful.
Available at No Additional Cost
Walmart Onsite Display Campaign Management is included with existing ARI Ads pricing—so current customers can start using it without additional fees.
Unlock the Full Funnel on Walmart
Search alone can’t tell your entire brand story. With Walmart Onsite Display Campaign Management, brands can finally activate display with the same speed, intelligence, and confidence they expect from modern retail media tools.
Smarter targeting. Faster setup. Full-funnel results.
Not registered for Teikametrics? Get a demo and see how the platform works.
