Winning the Holiday Rush As the holiday season approaches, it’s your chance to leverage the surge in shopper activity and set your business up for success.
H1 2024 Amazon Vs. Walmart Benchmark Report 2024 has seen continued growth in shoppers’ loyalty to their preferred platforms. While Amazon remains the leading e-commerce marketplace, Walmart has significantly increased its competitiveness year-over-year.
Why Brands, Businesses, and Agencies Need an Inventory Optimization Tool Inventory management can make or break an e-commerce business. Overstock leads to unnecessary storage fees and capital tied up in unsold goods, while stockouts result in missed sales opportunities and dissatisfied customers.
2024 Amazon Prime Day Benchmark Report In 2024, Amazon Prime Day continued to focus on delivering value and convenience to Prime members. The event showcased Amazon’s extensive range of products, from cutting-edge electronics and fashionable apparel to household essentials.
Ecommerce Made Easier With Amazon Marketing Cloud (AMC) Through AMC, advertisers have more insights into consumer behaviors, create granular audiences, and secure competitive advantage.
Business Intelligence for Enterprise Advertisers: Scaling with Ads Scaling with ads requires a strategic approach, leveraging advanced BI and reporting tools, and maintaining transparency with stakeholders.
How to Attract 1+ Billion Shoppers on TikTok TikTok is currently the social media for growing your business. With over 1 billion users worldwide actively engaging with the platform, there are countless opportunities to expand your brand — if you use TikTok Shops.
Retail Media Landscape: Walmart Connect So, why now? Walmart has established itself as a monolith in the brick-and-mortar retail landscape, but now they’re establishing themselves as a main presence in the ecommerce landscape.
The Definitive Guide to Advertising with Walmart Connect This updated and revised ebook provides critical information, strategies, and tips, for a successful Walmart advertising program for 2024 and beyond.
2024 Toys & Games Benchmark Report Toys and Games is a key category on Amazon and Walmart, catering to children’s playful needs as well as parents’ discerning preferences. It acts as the go-to destination for families looking for entertainment and educational products
2024 Baby Products Benchmark Report Baby Products is an essential category on Amazon and Walmart, addressing the fundamental needs of parents and caregivers seeking high-quality products for their infants and toddlers.
2024 Sports & Outdoors Benchmark Report The Sports & Outdoors category experienced notable fluctuations in 2023, with important peaks during promotional events and seasonal shopping periods on Amazon and Walmart.
2024 Beauty & Personal Care Benchmark Report Beauty & Personal Care is a cornerstone category on Amazon and Walmart, catering to the diverse needs of consumers looking to improve their well-being and self-expression.