ARI ASSISTANT
Act on Your Data With
Confidence.
ARI Assistant is your always-on marketplace AI, turning Teikametrics' proprietary
data into ranked, explained, one-click recommendations, and letting you ask
your ads data questions in plain language. Powered by ARI and Market IQ.
Weekly TACoS Dashboard
A dashboard with some data visualizations about the TACoS for Shout About washable rugs
Weekly Ad Performance
Dashboard
A dashboard with some data visualizations about the return of ad performance for Shout About washable rugs
Weekly Total Sales Dashboard
A dashboard with some data visualizations about the total sales for Shout About washable rugs
Weekly ROAs Dashboard
A dashboard with some data visualizations about the return of ad spend for Shout About washable rugs
What ARI Assistant Is
ARI Assistant is an AI retail advisor built into the Teikametrics platform.
Unlike general-purpose AI tools, it is grounded in your actual marketplace data —
your advertising performance, catalog, inventory, and competitive signals — and
uses ARI's intelligence to surface specific, ranked, explainable actions. It knows your
business, so its recommendations come with the evidence and the projected impact
behind them
Two Ways to Work With ARI Assistant
Recommendations
Weekly, ranked, one-click recommendations for your highest-opportunity products — each with a plain-language explanation and projected impact. Powered by Market IQ.
In the first release, recommendations cover products tracked in Market IQ; future releases expand across your full catalog.
Chat
Conversational business intelligence: ask your ads data questions in plain language and get data-grounded answers, right inside the platform.
What ARI Assistant Recommends
In its first release, ARI Assistant focuses on the moves that drive the most profitable growth across Amazon and Walmart Sponsored Products. Each recommendation names the specific change (for example, “raise daily budget from $35 to $50”), shows the supporting data, and includes an approximate 30-day sales impact — so you can act with confidence in one click
Bid Intelligence
Raises the ACOS limit and max-bid ceiling when competitive pressure or a visibility gap warrants it — unlocking growth that conservative bidding caps leave on the table.
Budget Headroom
Lifts a budget when a cap is throttling a winning product, so you stop losing winnable demand to a ceiling.
Placement & Audience
Enables, raises, or lowers the Top-of-Search (Amazon) / Search In-Grid (Walmart) multiplier — both directions — to win premium placement where it pays and cut it where spend is wasted.
Targeting
Adds high-intent keywords, negates wasteful spend, and adds competitor-product targeting — sharpening targeting in both directions using competitive signals first-party data can't see.
Expanding beyond ads
As ARI Assistant grows, it moves from how you advertise to how you compete — flagging listing improvements (linked to ARI Catalog), surfacing inventory-aware recommendations so spend doesn't go behind products that can't fulfill demand, and identifying pricing moves where competitive positioning warrants them.
Questions ARI Assistant Helps You Answer
Which of my products have the lowest incremental contribution this month?
What should I do about my top 10 ASINs before Prime Day?
Where am I losing share of voice to competitors on page 1
Which products are at risk of stockout in the next 30 days?
How should I adjust my Walmart budget given the new Connect ad formats?
How It Differs From General AI Tools
Brands are already using general-purpose AI tools to ask business questions. The limitation is simple: those tools don't have your data. ARI Assistant does.
ARI Assistant's central difference is the fusion of your first-party advertising performance with Market IQ competitive intelligence inside the recommendation logic itself — not bolted on afterward. It's grounded in signals like substitute pressure, paid share of voice, and search rank, then delivered with plain-language explanations and one-click action inside the same platform that already holds your catalog, insights, and inventory.
ARI Assistant +
Managed Services
For Advanced and Enterprise accounts, ARI Assistant works alongside your dedicated Teikametrics strategist, who uses the same ARI intelligence to guide decisions. AI recommendations plus human judgment mean faster, more confident growth — the AI + Human model at the core of Teikametrics.
What is ARI Assistant?
ARI Assistant is the AI advisor inside Teikametrics that turns your marketplace data into action. It works in two layers: a recommendation engine that surfaces ranked, explained, one-click moves for your highest-opportunity products, and conversational intelligence that lets you ask your ads data questions in plain language. Powered by ARI and Market IQ.
How is ARI Assistant different from ChatGPT?
General-purpose AI tools don’t have your data. ARI Assistant is grounded in your actual advertising performance and Market IQ competitive intelligence — substitute pressure, paid share of voice, and search rank — inside the recommendation logic itself. It doesn’t just explain what’s happening; it tells you the specific action to take, with the evidence behind it.
What data does ARI Assistant use?
ARI Assistant fuses your first-party advertising performance — spend, ACOS, placement, and conversions — with Market IQ competitive intelligence over a rolling six-week window. That combination lets it see why a product is losing share and rank the highest-impact moves, grounded in signals that performance data alone can’t reveal.
Can ARI Assistant take actions, or just recommend them?
ARI Assistant recommends; you decide. It surfaces and ranks the highest-impact moves and applies them in one click once you approve, with a full audit trail of every change — timestamp, user, and before/after values. There is no autonomous action: a person stays in control of every decision.
Is ARI Assistant available on all Teikametrics plans?
ARI Assistant recommendations are powered by Market IQ, so you’ll need Market IQ enabled with at least one tracked product. The first release covers Amazon and Walmart Sponsored Products. For Advanced and Enterprise accounts, ARI Assistant works alongside your dedicated Teikametrics strategist.
