Biography
Alasdair McLean-Foreman is the founder and CEO of Teikametrics, the AI-powered retail media optimization platform serving brands on Amazon, Walmart, and TikTok Shop. Since founding the company in 2015, he has built Teikametrics into a category leader processing more than $10 billion in marketplace transactions, backed by approximately $65 million in venture capital from Jump Capital and Centana Growth Partners.
The flagship product, ARI (Artificial Retail Intelligence), is a patented platform spanning ARI Catalog, ARI Ads, ARI Insights, and ARI Inventory, giving brands the operating system to compete in an agentic-commerce world where machines increasingly mediate discovery and purchase.
Alasdair became one of Amazon's first third-party retailers in 2003, selling high-end sporting goods through HDO Sport, a company he founded from his Harvard dorm room. He later founded Traineo, a weight-loss and fitness platform, before launching Teikametrics to solve the profitability problem he had lived firsthand as an early marketplace seller.
Education and athletics
Alasdair earned a Bachelor of Arts in Economics from Harvard University, where he was captain of the men's indoor track team and earned First-Team All-Ivy honors in track and field and cross country. He represented Great Britain and Northern Ireland internationally, competing in middle-distance events including the 800 metres, 1500 metres, and mile.
Media and speaking
Alasdair co-hosts the Human in the Loop podcast, exploring how AI is reshaping commerce, work, and decision-making. He is a regular speaker at industry conferences including ETail and writes on retail media, agentic commerce, and marketplace strategy. Read his latest posts on the Teikametrics blog.
Elsewhere on the web
Learn more about Teikametrics
Explore the ARI platform or connect with the team that helps brands scale on Amazon, Walmart, and TikTok Shop.
