Summary
A beloved, design-led brand known for whimsical party supplies, decorations, and children’s gifts partnered with the Accelerazon agency to turn around declining sales and underperforming ad campaigns on Amazon. By transitioning to Teikametrics and restructuring their entire advertising approach, the brand reversed its ROAS decline, unlocked a 35% increase in total sales in the first year, and is now pacing toward 54% year-over-year growth—all while spending less time managing campaigns and more time enhancing product listings.
The Challenge
Before partnering with Accelerazon & leveraging Teikametrics, the brand faced a few major roadblocks:
- ROAS had fallen below their target threshold, and total sales were continuing to decline.
- Their internal team lacked Amazon advertising expertise and struggled with ineffective ad tools.
- They were unable to scale spend efficiently—even when some campaigns performed well—due to the inability to confidently manage bid automation and campaign complexity.
The Solution
To address these challenges, Accelerazon stepped in with solutions powered by Teikametrics:
- Migrating Ad Management to Teikametrics: Ads management was migrated to Teikametrics, allowing for smart bid automation and reducing weekly time spent on campaign management.
- Campaign Overhaul + Strategic Restructuring: Accelerazon restructured and cleaned up the brand’s advertising campaigns, bringing ROAS back into the target range and unlocking the ability to significantly scale ad spend.
- Focus on Listings for Higher Conversion: With more bandwidth thanks to Teikametrics’ automation, Accelerazon improved product listings—leading to a massive uptick in conversion rates and sales velocity.
The Results
By leveraging Teikametrics, in just 12 months Accelerazon drove measurable improvements in client performance and internal efficiency resulting in:
- 35% Total Sales Growth — an increase of $1.34M in revenue
- On Track for 54% YOY Growth
- ROAS improvement by over 4%
- $490K in Added Ad Sales — a 31% increase
The Bottom Line
With Accelerazon’s strategic expertise and Teikametrics’ powerful automation, this design-led brand transformed its advertising performance—reversing declining ROAS, unlocking rapid sales growth, and setting a new trajectory for long-term success on Amazon.
About Accelerazon
Accelerazon is a performance-first Amazon agency founded by husband-wife duo Stephen and Erin Gary. With over 15 years of combined Amazon expertise, they focus exclusively on helping brand owners scale on Amazon. The team is driven by continuous learning, a passion for leveraging technology, and a deep commitment to delivering smarter, more effective results through automation, integration, and AI.
Why Teikametrics?
With Teikametrics, Accelerazon and their client gained:
- Automated, intelligent bidding that adapts to performance in real time
- Significant time savings in weekly ad management
- Greater control and clarity over campaign performance
- The ability to scale faster while maintaining ROAS and improving conversion rates
Ready to scale smarter?
👉 Book a demo with our expert team today and learn how Teikametrics can help you grow smarter on Amazon, Walmart, and beyond.