This Way Up Testimonial:

Teikametrics has become an indispensable partner in our mission to deliver exceptional results for our clients. Their platform’s ease of use, focus on profitability, and commitment to ongoing development make it the perfect solution for agencies managing complex marketplace advertising campaigns.

Agency Challenge:

Managing multiple clients’ Amazon and other marketplace advertising campaigns can be complex and time-consuming. Traditional platforms often lack the flexibility and features needed to truly optimize campaigns for profitability. Training new staff on different software adds another layer of complexity. All these factors can make the day-to-day of an agency difficult to manage. This requires a solution that can streamline all their day-to-day activities while helping them seamlessly optimize their campaigns.

The Solution:

This Way Up partnered with Teikametrics to streamline their advertising management process and boost their clients’ profits. Here’s how Teikametrics made a difference:

  • Best-in-Class Bidding: This Way Up found Teikametrics’ AI bidding to be one of the most effective solutions available. This core functionality allowed them to optimize budgets, maximize ROI, and ultimately drive conversions and profits.
  • Profit-Driven Optimization: Teikametrics’ AI-powered bidding technology went beyond just revenue growth. It focused on optimizing ad spend to maximize This Way Up’s clients’ profits. This data-driven approach allowed them to deliver real value to our clients.
  • Increased Efficiency: Teikametrics’ user-friendly and intuitive interface allowed This Way Up to manage all aspects of their clients’ campaigns from a single platform. This eliminated the need to jump between different software programs and spreadsheets, saving them valuable time and resources.
  • Enhanced Staff Training: Teikametrics’ dedicated account manager provided comprehensive training for their staff, ensuring everyone was up to speed on the platform’s features. This minimized the burden on their internal training resources to quickly get everyone onboarded.
  • Two-Way Communication: Teikametrics offered a unique advantage – a direct feedback loop with their development team. This Way Up was able to suggest improvements and adjustments to the platform, which were implemented and rolled out in a timely manner. This showcased Teikametrics’ commitment to ongoing improvement based on user feedback.


  • Streamlined campaign management process
  • Increased profitability for clients
  • Improved staff training and efficiency
  • Enhanced client satisfaction